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In the United States, we’re buying fewer and fewer smartphones because we tend to keep our phones longer than we used to. So many companies, like Samsung, are seeing declines in sales of phones in the United States. But Apple was able to buck that trend in the beginning part of the year because they actually sold more phones in the United States than in previous quarters.
The expression I want to tell you about today is “bucking a trend.” This is not an everyday expression, but I think it is one you should know. In Latin America lately, the trend has been for center-right parties to win or at least come close in national elections. That has happened in a large number of countries in Latin America in recent years—not all of them, to be sure, but in many of them. You would have to say the trend across Latin America these days is moving rightward, politically speaking. But if the left-wing AMLO wins the Mexican presidential election, he would be bucking the trend—he would be going against that trend.
- For instance, in the final year of two-term presidencies dating back to 1928, the stock market has lost an average of 4%.
- The expression I want to tell you about today is “bucking a trend.” This is not an everyday expression, but I think it is one you should know.
- The transcripts of Plain English lessons are available with interactive translations into your language.
- In 1998, Yahoo turned down the opportunity of a lifetime by declining to pay $1 million for a little company known as Google.
A stock bucking the trend is usually a bullish signal when that stock resists a prevailing downtrend in its own industry or against the broad market. This suggests that investors have an interest in the stock despite the negativity surrounding its competitors and peers. Market commentators may use the term when discussing the broader stock market in relation to presidential election cycles.
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Traders can use multiple time-frames to create a buck-the-trend trading strategy. A 200-day moving average can be applied to the daily, hourly, and 15-minute chart of a stock to determine a trend’s direction. In the world of investing, “bucking the trend” refers to a company that surprises investors by offering different results from the other companies in the same sector. But in the world of business, bucking the trend can sometimes mean innovation that leads to unlikely success.
- The transcript of this lesson is available with interactive translations into Spanish.
- On this site, we also have templates on how to communicate effectively at work, such as requesting PTO, declining a promotion, and taking a sick day.
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- But Warby Parker created growth by seeing multiple channels of value for their customers—and their customers rewarded them with their business.
«Buck the trend» is a colloquialism that refers to when a security’s price moves in the opposite direction to the broad market. There was nothing about Warby Parker’s rise that seemed entirely conventional. Many strategists may have even emphasized the online retail scene. But Warby Parker created growth by seeing multiple channels of value for their customers—and their customers rewarded them with their business. Warby Parker wasn’t content with leaving eyeglasses as the exclusive rights of in-person retail.
Buck the Trend
In 1998, Yahoo turned down the opportunity of a lifetime by declining to pay $1 million for a little company known as Google. By the by perhaps if the square was called something different it won’t be near empty on a Friday night. So now you know that to buck a trend means to go against a trend. If you send me some examples of ways that you may have bucked a trend, I’d be happy to share them with your fellow listeners on a future show. All content on this website, including dictionary, thesaurus, literature, geography, and other reference data is for informational purposes only. Add buck the trend to one of your lists below, or create a new one.
But rather than make their eCommerce platform their sole focus, they added brick-and-mortar as well as smartphone-based applications to expand their offerings. That doesn’t mean every trend portends an inevitable decline for some companies, however. In early 2000, investors were convinced that anything with a “Dot-Com” in its name would turn into gold.
This term refers to going against an established trend.
The transcript of this lesson is available with interactive translations into your language. The transcript of this lesson is available with interactive translations into Spanish. It’s impossible to tell when one trend is in its infancy while another is on its last legs. But if you can reconcile your priorities with the needs of your customers, you stand a far greater chance of navigating trends in the future. This website is using a security service to protect itself from online attacks. There are several actions that could trigger this block including submitting a certain word or phrase, a SQL command or malformed data.
Most members use the translations as they are listening to the lesson and reading along . When you come across a word you don’t understand, you don’t have to press pause to discover the meaning . This lets you learn the definition of the word without having to press pause on the audio. Remember a few episodes back, I told you that the trend in the American workplace is to allow jeans every day of the week? Some people like being more casual around the office, but I have one coworker who likes to buck the trend and wear a suit every day. If everyone else is wearing jeans, he wants to be dressed in a nice suit.
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Customers move based on trends—but those trends emerge because of how they serve the customers. If your business can follow the road less traveled and grow its customer base, that’s every bit as valid as following an established path. Ultimately, it comes down to how well your business serves its customers—and that’s one trend that’s not going away any time soon. The transcript of Plain English lessons are available with interactive translations into your language. In each lesson transcript, we select about one hundred difficult words, phrases , and expressions for translation. The transcripts of Plain English lessons are available with interactive translations into your language.
For instance, in the final year of two-term presidencies dating back to 1928, the stock market has lost an average of 4%. In 2016, however, the stock market bucked the trend and rose 9.5%. A security can buck the trend in either direction but, typically, it describes the security performing better than the broader market’s negative performance. Short-term traders often take positions in stocks or sectors that are bucking the trend of the overall market and showing signs of relative strength. Most investment professionals suggest trading in the direction of the prevailing long-term trend.
Translation engines are powerful tools for communicating in the modern world . However, they often miss the context and can either mislead you or leave you confused . Our human translators are here to make sure that you’re getting not only the correct definition, but also the full context .
Companies like Comcast can use trends to their advance to earn more customers and change the way they do business. Or they can stick to the old tried-and-true formula and watch their numbers decline as the winds shift around them. You can learn about words and phrases that are commonly used in the workplace like buck the trend Circle Back, Thought Leader, and Offsite. We also have a Word of the Day, which is a daily Business English vocabulary word that is commonly used in the workplace. On this site, we also have templates on how to communicate effectively at work, such as requesting PTO, declining a promotion, and taking a sick day.
Meaning of buck the trend in English
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The expression «buck the trend» often describes more than just security prices and can also include business and market fluctuations. If a company is recording increased sales, while its competitors lose business, the company would be bucking the trend. When the trader is looking for a buy entry point, the stock’s price should be trading well above its 200-day moving average on both the daily and hourly charts to show upward momentum. The buck-the-trend component of this trading strategy uses the 15-minute chart; traders can make an entry when the price bucks the trend on this shorter time frame. This shows a temporary retracement in the long-term trend and provides a high probability trading opportunity.